John Gould was a Feilding Borough Council member, elected in November 1890.
Gould was born in Warwickshire, England, in 1844. After completing his education at the village school, he was apprenticed to the baking trade, and after that, he worked as a journeyman in Bromsgrove and Birmingham for some time. It wasn't until 1884 that he came to Feilding, having gone into business in Birmingham and Liverpool for some time. Upon arriving in Feilding, Gould bought a section and started a wholesale and retail bakery business.
Gould was married twice, both times to a Mary Ann Anyon. He had 9 children with his wives, and his son Albert assisted him with business. Besides being a councillor, Gould was a member of a local school committee, circuit steward in the Primitive Methodist Church, and a prominent worker in the Feilding Prohibition League.
He passed away in 1934, and his second wife followed him a year later.